Market Research and

Entry Services

Entering the African market can be a complicated process and requires a clear understanding of local culture, behavior, language, and foreign business regulations and practices. In addition to this, before pursuing any opportunity in Africa, one requires information and data in order to make an informed decision.


Welcome2Africa International provides market research and market entry services to help new entrant (and existing) companies successfully advance their trade and investment goals – with a special focus on Nigeria’s Agricultural sector. 


Our Market Entry/Research services include:

  • Market feasibility studies 

  • Data mapping

  • Industry Reports 

  • Market overview and analysis

  • Business opportunities identification

  • Competitive intelligence

  • Questionnaire design, execution, and analysis

  • Qualitative and quantitative research