Welcome2Africa international is a private sector development company committed to the positive economic growth of Africa and from the get-go, founded upon the vision to redefine the image of Africa. Welcome2Africa International develops and initiate a range of activities to catalyze and facilitate investment, trade and business/commercial interest into and across Africa All with a current focus and commitment to the development and transformation of Africa's Agribusiness sector.


Job Type - Internship

Location - Abuja

Job Field – Social Media / Digital marketing / Branding

Job Description

Responsibilities - You will be required to:

  • Plan and execute digital marketing campaigns.

  • Creating eye catching, compelling, SEO friendly copy around our brand and client sites, and distributing this via social media, blog and other digital platforms.

  • Oversee social media strategy.

  • Attain key performance indicator on company and client sites.

  • Continually create content and optimize site for Search Engines and Social media site.

  • Create online banner adverts and oversee PPC management.

  • Write copy for email marketing campaigns.

Key Responsibilities

  • Devising strategies to drive traffic to the company websites and making improvements to the website.

  • Developing and managing digital marketing campaigns

  • Utilizing a range of techniques including paid search, Social media campaigns, SEO (search engine optimization) and PPC (pay per click).

  • Overseeing the social media strategy for the company.

  • Managing the company’s online brand and product campaigns to raise brand awareness.

  • Content creation for company’s website, Newsletters and social media pages,

  • Improving the usability, design, content and conversion of the company website

  • Responsibility for planning and budgetary control of all digital marketing

  • Evaluating customer research, market conditions and competitor data.

  • Review new technologies and keep the company at the forefront of developments in digital marketing.

Person Specification

  • Experience in digital communications and marketing.

  • Ability to work within a team while also being self-driven to accomplish individual goals.

  • Strong editing and writing skills

  • Experience managing PPC, SEO and Affiliate programs.

  • Strong understanding of current online marketing concepts, strategy and best practice.

  • Experience in e-commerce, SEO, PPC, Email marketing, and social media.

  • Previous experience in a similar digital marketing role.

  • Must reside in Abuja-Nigeria.

Great if you have;

  • Curiosity for strategies that trigger online behavior based on well-founded persuasion principles.