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Theme: Catalyzing Arab-Africa Trade: 

Unlocking New Frontiers in Food & Agribusiness Trade

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Our Partners

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What to expect from the AATB B2B Matchmaking Event 2025

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Arab-Africa Importers and Exporters

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Trade Financiers and Investors

Focus Value Chains in the Agricultural Space

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Agri-Tech and Input

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Cocoa & Derivatives

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Oilseeds & Nuts

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Cereals & Pulses

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Fruits & Beverages

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Processed Foods & Consumer Goods

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Livestock

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Spices & Botanicals

AATB SPONSORED BUSINESSES

Background

The agribusiness sector represents one of the most dynamic avenues for strengthening Arab–Africa economic cooperation, yet it remains significantly  underleveraged. While trade between both regions  exceeded $64 billion in 2022, the majority of this  value was concentrated in extractives, leaving  immense untapped potential within agriculture and food systems.

In recognition of this opportunity, the Arab Africa Trade Bridges (AATB) Program, in collaboration with the International Islamic Trade Finance Corporation (ITFC) and Welcome2Afrca International,  is organizing a high-level B2B Matchmaking Event in Abuja, Nigeria, the largest economy in Africa and one of the continent’s leading Agribusiness producers.

This event will serve as a strategic platform to connect Agribusiness enterprises, investors, and policymakers from Arab and African countries, fostering direct trade linkages, investment deals, and technology partnerships that advance shared prosperity and food security

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Event
Overview

The AATB B2B Matchmaking Event in the Agribusiness Sector is a two-day high-impact convening designed to build bridges between Arab and African agribusiness ecosystems through  structured business-to-business (B2B) matchmaking, curated networking sessions, investment showcases, and thematic discussions.

The event is designed to go beyond networking, it aims to convert connections into  transactions, knowledge into partnerships, and dialogues into tangible deals that support inclusive and sustainable agrifood growth.

Objectives

To catalyze cross-border trade and investment flows in the Agribusiness sector between Arab and

African countries through structured matchmaking and business facilitation.

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Facilitate structured matchmaking sessions between 80+ agribusiness companies from Arab and African countries.

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Generate trade deals across key commodities. 

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Strengthen institutional linkages between trade promotion bodies, chambers of commerce, and agribusiness associations.

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Showcase agritech and value chain innovations that enhance competitiveness and sustainability.

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Promote inclusive participation of women- and youth-led agribusinesses.

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Establish a post-event monitoring and digital engagement platform to track deals and sustain collaboration.

Target
Participants

Arab & African Agribusiness Importers and Exporters (Producers, Processors, Off-takers)

Trade Promotion Agencies and Chambers of Commerce

Join Us for the 5TH AATB B2B Matchmaking Event in the Agribusiness Sector in Abuja, Nigeria

Be part of the AATB AgriFood B2B Matchmaking Event, taking place November 27–28, 2025, in Abuja, Nigeria, a premier platform connecting Arab and African importers, exporters, and investors across key agrifood value chains.

The event aims to facilitate over USD 20 million in trade and investment deals, fostering lasting partnerships and strengthening Arab–Africa economic cooperation.

 

Engage in curated B2B meetings, explore new markets, and contribute to advancing regional trade integration.”

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About Arab Africa Trade Bridges (AATB) Program:

The Arab Africa Trade Bridges (AATB) program is an initiative aimed at promoting trade and investment between Arab and African countries. The program seeks to enhance economic cooperation, strengthen business ties, and facilitate trade and investment flows between the two regions. 

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Facilitating Trade and Investment in Africa

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London

 

85 Great Portland Street, First Floor, London, W1W 7LT

Nigeria

7 Dakala Street, Wuse II,  Abuja,
Federal Capital Territory.
Nigeria
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Contact us

 

General Information

Call: +234 903 410 5969 | +447418375050

Email: info@welcome2africaint.com

Investment Related Information

Email: investment@welcome2africaint.com

Copyrights © 2025 - Welcome2Africa International

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